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green beauty
Faux Naturale?
December 1st, 2009The green revolution has hit the beauty aisle: Sales of natural and organic skincare topped $600 million in 2008, according to market research firm Mintel. Now many mainstream cosmetic companies want a piece of the green pie—and several have begun to dig in.
As Big Beauty goes green, here’s how to tell who’s really cleaning up their act.
