Kashi Company Introduces GOLEAN Crisp! Cinnamon Crumble Cereal

New flavor brings warm, fragrant sweetness to popular cereal, providing a delicious way to start the day

Kashi, the premier natural food and lifestyle company, today announced the addition of Kashi GOLEAN  Crisp! Cinnamon Crumble cereal to its GOLEAN family of foods. The tasty cereal combines deliciously light and crispy whole grain clusters with natural cinnamon and then toasts them to perfection—making this breakfast a nutritious and satisfying way to begin each day.

"At Kashi, we believe that breakfast should offer sustenance* and also be something you can enjoy eating," says Jeff Johnson, senior nutritionist and natural lifestyle expert at Kashi.  "We received a very positive response after introducing GOLEAN Crisp! cereal last year, so we want to continue surprising people with new ways to get as much protein as an egg.**  The sweet, warm flavors in Kashi GOLEAN Crisp! Cinnamon Crumble cereal are a perfect, great tasting way to start the morning with the protein you need."

Each delicious serving of Kashi GOLEAN Crisp! Cinnamon Crumble offers 10g of protein, is an excellent source of fiber with 9g*** and provides 20g of whole grains—dishing up a satisfying cereal to help keep people on track with their healthy lifestyles.  Additionally, the cereal is minimally processed with all natural ingredients and no high fructose corn syrup.

Cinnamon Crumble joins Kashi GOLEAN Crisp! Toasted Berry Crumble and is now available at grocers and natural food retailers nationwide for a standard retail price of $3.99.

* GOLEAN products are designed to promote a feeling of fullness by increasing daily intake of protein and fiber

**Kashi GOLEAN cereals = 9-13g protein per serving; One large egg = 6g protein per 50g serving

***Kashi GOLEAN Crisp! Cinnamon Crumble has 4g fat per serving

Pleast visit Kashi.com for more information.