Happy Family’s Founder Recognized by Forbes as Top Female Executive and Visionary
February 12th, 2013
Shazi Visram, Founder, CEO and Chief Mom of Happy Family, a leading premium organic food brand, has been lauded by Forbes as among the “Women Who Started Amazing Companies” for creating one of the fastest-growing private businesses in the United States. Since launching in 2006, Happy Family is continuously recognized as a game-changing innovator and category leader, while remaining true to the principles upon which it was founded as a mission-driven, privately owned and operated company dedicated to bringing all kids the best nutrition possible.
“I started Happy Family because I saw the opportunity to change the way children are fed in our country by offering truly nutritious foods from a warm and sincere brand that supports the needs of their growing brains and bodies. To me, as a mom, it’s not just about offering convenient, organic baby food in a pouch – we focus on incorporating the most nutrition into each product we sell. While the pouch is a major portion of our innovation, it's simply an inventive package that we have pioneered. Our philosophy is to focus on what goes into each product to make every calorie count,” said Visram. “I am just one person trying to make a difference for the next generation. The recognition from Forbes invigorates me to continue on this journey, pushing to grow our independently owned and mom-operated business into an even stronger advocate for delivering premium nutrition to all families.”
Happy Family offers more than 90 enlightened products specifically formulated to provide the best possible nutrients for kids of all ages through thoughtfully combined powerhouse ingredients like Salba® (chia seed), quinoa, purple carrots, and sunflower butter. As the leader in category innovation, Happy Family was the first to use probiotics and choline in products as well as introduce organic puffed snacks, organic freeze dried yogurt snacks and a complete line of baby and toddler foods in pouches.
In addition to Visram’s inclusion among the top female founders and CEOs in the United States, Happy Family earned a coveted place on Forbes’ annual ranking of America’s Most Promising Companies – a list of 100 privately held, high-growth companies with bright futures. Happy Family and Visram have been recognized numerous times over the past few years for growth and leadership in the category by Inc., Fast Company, Ernst & Young and American Express, and have translated that success to make a difference in the world through partnerships with charitable organizations including Project Peanut Butter, FEED Projects and SPOON Foundation.