Alzheimer’s on Acid?


If Satan were to create the “perfect disease” to torture mankind, it would be Alzheimer’s. According to the Alzheimer’s Association, the number of people diagnosed with Alzheimer’s, a progressive, degenerative disorder that cripples the brain’s nerve cells, has reached a record 5.4 million patients in the US in 2012. The disease not only takes a toll on the afflicted, but on the emotional and physical health of many of the 15 million family members, including a growing number of men, who act as caregivers.

Dunwoody Journal: Reflections on Alzheimer's, Mid-Life Obscurity and Everyday Madness is Goldstein’s hard-hitting, outrageously funny chronicle of one man’s middle-life journey through the upside-down world of Alzheimer’s. From strip club escapades and Walmart shopping expeditions, to ‘ride-alongs’ with testosterone-fueled cops and cafeteria dining with old folks engaged in their own version of “The Last Supper,” he takes the reader on an incredulous trek where sanity is never taken for granted.As one of millions of adult children caught off guard by a parent with Alzheimer’s, Steve Goldstein struggles to retain his own sense of sanity, but unlike others he does so with a razor-sharp wit of poignant observations about daily life as a caregiver. For him, it’s personal; a duel against an insidious affliction that can easily warp his own mind as well as that of his mother’s. His weapons of choice? A humor as piercing as the scourge that is Alzheimer’s along with a double vodka martini, preferably with stuffed olives.

With more than 25 years in the corporate public relations game promoting everything from Jose Cuervo tequila to Meow Mix cat food, Goldstein lets loose an acerbic perspective on his unexpected new life in the shadow of Alzheimer’s, writing about what many think, but dare not say. It’s humor from an intensely personal perspective to make one laugh – as well as think – and it does so with no apologies.

“My approach may be perceived as unconventional, but then again there is nothing even remotely ‘normal’ about dealing with Alzheimer’s,” states Goldstein.

Dunwoody Journal is available in paperback and on Kindle (download free 11/13 through 11/15) at, and through Barnes and Noble and other fine book sellers.